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WhatsApp Reports

Estimated reading: 4 minutes

WhatsApp Reports – User Guide

WhatsApp Reports provides a centralized dashboard to monitor WhatsApp Unofficial activity, usage statistics, and automation performance across all features.

It helps you understand how your WhatsApp system is performing and where your activity is coming from.


Overview

The Reports module allows you to:

  • Track message activity (sent, failed, total records)
  • Monitor automation usage (Chatbot, Auto Reply, AI Smart Reply)
  • Analyze performance by feature or account
  • Review message quota and limits
  • Identify issues and optimize workflows

This is your main analytics and monitoring center for WhatsApp operations.


How to Access

Go to:

WhatsApp Unofficial → Reports


Requirements

Before using this module, ensure:

  • At least one WhatsApp account is connected
  • There is activity in the system (messages, automation, etc.)
  • Relevant modules are installed and enabled

Example:

  • If Live Chat is not installed → no live chat data will appear
  • If REST API is not used → no API activity will be shown

Main Sections

1. Filters

At the top of the page, you can filter data by:

  • Date range
  • WhatsApp account
  • Feature (module)

This allows you to analyze specific data segments.

Example use:

  • Last 7 days
  • One specific account
  • Only Auto Reply activity

2. Summary Metrics

Quick overview cards may include:

  • Tracked Records – total logged activity
  • Sent – successfully processed messages/actions
  • Failed – unsuccessful attempts
  • Active Automations – running rules or workflows
  • Messages Left This Month – remaining quota

These provide a snapshot of system performance.


3. Feature Access & Limits

This section shows:

  • Enabled WhatsApp features in your plan
  • Usage limits and restrictions

Examples:

  • Available features:
    Profile Info, Reports, Bulk Campaigns, Chatbot, AI Smart Reply, Live Chat, REST API
  • Limits:
    • Monthly messages
    • Chatbot items
    • Contact groups
    • Numbers per group

4. Feature Breakdown

Compare usage across different modules:

  • Auto Reply
  • Chatbot
  • AI Smart Reply
  • Bulk Campaign
  • REST API
  • Live Chat

For each feature, you may see:

  • Total records
  • Active items
  • Sent count
  • Failed count

This helps identify:

  • Which features are most used
  • Which ones may need optimization

5. Volume Chart

Visual comparison of activity across features.

Use it to quickly understand:

  • Which feature generates the most traffic
  • Where failures occur
  • Overall workload distribution

6. Daily Trend

Displays activity over time (by day).

Useful for:

  • Detecting spikes or drops
  • Monitoring system behavior after changes
  • Identifying peak usage periods

How to Use

1. Monitor Monthly Usage

Check:

  • Messages left this month
  • Total sent
  • Tracked records

This helps avoid exceeding plan limits.


2. Compare Automation Performance

Use Feature Breakdown to evaluate:

  • Chatbot vs Auto Reply vs AI Smart Reply
  • Bulk Campaign effectiveness

Identify which automation drives the most activity.


3. Investigate Failures

If performance drops:

  • Check Failed metrics
  • Review feature breakdown
  • Analyze daily trends

This helps determine whether issues come from:

  • Campaigns
  • Chatbot rules
  • Auto replies
  • API requests

4. Analyze a Specific Account

If managing multiple accounts:

  1. Select an account in filters
  2. Apply filter
  3. Review data for that account only

Useful for team-based operations.


5. Analyze a Specific Feature

To focus on one workflow:

  1. Select a feature
  2. Apply filter
  3. Review only that module

Examples:

  • Bulk Campaign performance
  • Chatbot activity
  • Auto Reply usage

Common Use Cases

Measure Campaign Performance

After sending a campaign, review:

  • Sent vs failed
  • Total tracked activity

Monitor Automation Activity

Check whether:

  • Chatbot is active
  • Auto Reply is working correctly
  • AI Smart Reply is being used

Optimize Support Workflow

Compare:

  • Auto Reply vs AI Smart Reply usage

Understand how much workload is automated.


Evaluate Account Health

Track whether a specific WhatsApp account is:

  • Active
  • Stable
  • Generating expected activity

Troubleshooting

No Data Displayed

Possible causes:

  • No activity yet
  • Incorrect date range
  • Wrong account selected
  • Feature has no usage
  • Module not installed

Feature Not Showing

Possible causes:

  • Module not installed or disabled
  • Feature not included in plan
  • No activity recorded yet

Incorrect Message Count

Check:

  • Current plan limits
  • Team permissions
  • Selected filters (date/account)

Best Practices

Use WhatsApp Reports regularly to:

  • Monitor quota usage
  • Detect issues early
  • Optimize automation performance
  • Track real usage of features

Recommended routine:

  • Daily → for active systems
  • Weekly → for performance review
  • Monthly → for planning and scaling

Related Modules

Works together with:

  • Profile Info – verify connection status
  • Live Chat – conversation handling
  • Bulk Campaigns – mass messaging
  • Auto Reply – rule-based responses
  • AI Smart Reply – AI-assisted replies
  • Chatbot – keyword automation
  • Contacts – audience management
  • REST API – external integrations

Final Note

WhatsApp Reports is your control center for monitoring and optimizing WhatsApp performance.

Use it to make data-driven decisions, improve automation efficiency, and maintain system stability over time.

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